Portfolio: Success Stories
Over the years, The Literary Insider has helped hundreds of clients hone their marketing strategies to meet the demands of the modern marketplace. Below is a list of our most successful campaigns.
The Literary Insider Goes Viral
Viral marketing, viral advertising, or marketing buzz are buzzwords referring to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes .
It can be delivered by word of mouth or enhanced by the network effects of the Internet. Viral marketing may take the form of video clips, interactive book trailers, advergames, ebooks, brandable software, images, or text messages and a group of cells, sometimes a group of cells is called a selection set (Yahoo Groups, Google Groups, AOL chat rooms ect...., The ultimate goal of TheLiteraryInsider.com is creating a successful viral marketing program is to create viral messages that appeal to individuals in your targeted demographics.
The term "viral marketing" has also been used pejoratively to refer to stealth marketing campaigns—the unscrupulous use of astroturfing online combined with undermarket advertising in shopping centers to create the impression of spontaneous word of mouth enthusiasm. At TheLiteraryInsider.com we can take your product "viral" .
The Literary Insider has boostedThousands of publishers and authors online presence with an eye-catching multimedia website. Special emphasis was placed on viral marketing strategies designed to promote awareness of the client on social networking sites such as MySpace, YouTube, Facebook, Flickr and Twitter.